I wrote a previous post on how to increase your YouTube earnings. You can read it here. Today, I am going to write about how to increase Google Adsense, if you already have an approved account.
Adsense remains one of the most commonly used and one of the highly recommended program for making money online. This is because, Google Adsense is one of best paying advertising network programs in the market.
While making money with Adsense can be an easy thing for well established bloggers with websites receiving a considerable amount of traffic. For an ordinary blogger who is struggling with traffic problems, making money with Google Adsense can be a tough thing since the minimum amount required to cash out is $100.
However, do not give up, there are a few things that you can do to try and increase your Adsense revenue.
How to Make Money with Google Adsense
To earn money through Google Adsense program, you will need to have a website. If you are using the Blogger blogspot, you can immediately apply for an account using your existing Gmail account by simply going to your Dashbord – Earnings.
For other bloggers using other platforms, you can register for an account in Google Adsense Website. However, you will have to wait for your account to be approved before you can start displaying their ads on your blog.
Making money with Google Adsense is similar to other cost per click programs. You get paid for every unique click coming from you website. If a reader from your website clicks on the Google Adsense links displayed on your website is taken to the advertiser’s website.
You then get paid based on the set rate per click. Some regions or countries may generate higher revenue than others.
How to Increase Google Adsense Earnings
The following are several ways that you can use to increase your Google Adsense revenue/earnings.
Ad Placement
Where to place your ads should be the first thing you need to put into your consideration. One best area to display your ads is either on top of the blog posts, between the posts and on the sidebars.
If your ads are not displayed in a good place, you will most likely not make money even if your blog generates huge traffic.
1. Ad Size
Google Adsense usually give you an opportunity to choose the right size of ads you would like to use in your blog. While having bigger ads is advantageous in the sense that, your audience will have more links to choose from.
However, your blog will look disorganized or messy if you try to squeeze a big ad in a small space. So, make sure you choose an ad size that fits well.
Leader board ads are most preferable when it comes to a blog, especially if you are displaying them near the header or in a small space. Remember to always choose the right size ad for the right space.
2. Type of Ads
If you have a spacious blog, you can go for an image type of ads. Image ads can generate more income in comparison with other type of ads. Text ads are more suitable if placed in between blog posts or above the posts. For maximum gain, you can even decide to combine both of them.
Increase Your Organic Traffic
Organic traffic is the best type of traffic and most valuable of all. This type of traffic is generated every time a person searches for a certain information on the internet and is brought about by the search result to your website.
Most likely, these are people who are in need of certain information and they are more likely to click on your ads than audience coming from referrals or inorganic sources.
Adsense for Search
You earn by placing the Adsense for search box on your website. If any of your readers use your Adsense Search box to search for certain information and click on the search result website.
You get paid a certain amount of money, which is 51% of the revenue collected. Google Adsense ads pays much higher than Adsense for Search and is currently at 68% of the total revenue collected.
These are some of the few ways that you can use to increase your Google Adsense Revenue. However, to be successful, you will have to work towards creating unique contents and generating traffic. You can only be able to increase your earnings if you have audience reading your content.
